Cheap Books or the Best Books?

This comes from a post on Christian bookstore chains, but it probably applies to booksellers accross the board.

If the customer’s chief concern is going to be price, the store’s chief concern is going to be cost. It’s a horrendous cycle, really. Customers want cheap books but stores can’t provide cheap books if they’re specializing in the books only a minority of people want, and publishers are only producing fluff because consumers have demonstrated they only want fluff but they can’t demonstrate they don’t want fluff if publishers and stores aren’t cooperating to provide them non-fluff. It’s complicated. Certainly more complicated than “The Corporations Want You Dumb.” Some of these conspiracy theories about what Christian publishers are doing remind me of the marionette Tim Robbins’s unfocused speech in Team America — “See, um, the corporations, they just sit up in their big corporations buildings, and they’re all, um, corporation-y.”

About the author

Jeff Grim

Jeff Grim has been a reader all of his life. He has had a particular interest in military history, any war at any time. His fascination with military history has brought him to an interest in historical fiction where the history comes alive with fictitious heroes and villains. Recently, Jeff has become interested in historical mysteries set in various time periods.

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