You're reading this on your lunchbreak, right?

Shocked, shocked I tell you! What blogs cost American business:

Blog this: U.S. workers in 2005 will waste the equivalent of 551,000 years reading blogs.

Currently, the time employees spend reading non-work blogs is the equivalent of 2.3 million jobs.

About 35 million workers — one in four people in the labor force — visit blogs and on average spend 3.5 hours, or 9%, of the work week engaged with them, according to Advertising Age’s analysis. Time spent in the office on non-work blogs this year will take up the equivalent of 2.3 million jobs. Forget lunch breaks — blog readers essentially take a daily 40-minute blog break.

Kevin Holtsberry
I work in communications and public affairs. I try to squeeze in as much reading as I can while still spending time with my wife and two kids (and cheering on the Pittsburgh Steelers and Michigan Wolverines during football season).

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